Buyers increasingly ask ChatGPT, Perplexity, and Google AI Overviews before they ever click. Ten honest questions. Instant score. Built by a practitioner who builds AI-search visibility for national brands from a standing start.
One "AI SEO playbook" is a mistake. Map the play to where each engine sits.
Your awareness layer. Rewards citations and third-party corroboration. When someone asks a big open question about your category, this is where your brand gets introduced. Think impressions, not clicks.
Closer to the money. Reward entity authority and surface brand mentions when buyers are comparing, shortlisting, and deciding. Consideration is happening inside the answer box.
The researcher's engine. Dense citations, sources on display. If your expertise is locked in gated PDFs and webinars, it does not exist here.
No data leaves this page. Scoring is directional, not a crawl of your site. The gap between "we rank on Google" and "AI engines cite us" is where most brands are quietly losing demand.